SOURCE: CEMEX | December 29, 2020
The Vertua brand of low carbon ready-mix concrete from CEMEX is now available in the US, following its launches in Mexico and Europe.
The Vertua line offers a range of products — including Vertua Classic, Vertua Plus and Vertua Ultra — designed to achieve progressively greater reductions in CO2.
Its introduction started on December 14 in California with Vertua Classic, which offers a claimed reduction of 20% to 30% compared to industry standard Portland-cement-based concrete. Vertua Classic is now available at most CEMEX locations in California, including the Bay Area, Los Angeles, Sacramento, San Diego, and the Central Valley.
“At CEMEX, we take our commitment to sustainability very seriously across our operations and in new products,” said CEMEX USA president Jaime Muguiro. “We are proud to introduce Vertua in the US as part of our portfolio of products that exemplify the future of building materials with low carbon concrete.”
The entire Vertua product line is expected to become available across the US over the coming year. CEMEX says Vertua can support the efforts of builders and contractors to earn more credit points toward LEED, Whole Building Life-Cycle Assessment and other green building certifications.
Vertua represents the company’s commitment to its Climate Action strategy announced earlier this year, defining a global target of a 35% reduction of CO2 emissions per ton of cementitious products by 2030. To complement this strategy with a longer-term vision, CEMEX also established an ambition to deliver net-zero CO2 concrete to all its customers globally by 2050.
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